Person in winter clothing smiling while sitting on a sled in the snow, with a chain-link fence and snowy ground in the background.

About

Brand Manager & Creative Lead with a strong foundation in both creative and strategic disciplines, backed by a BA (Hons) in Media Production and an MSc in Marketing. Specialising in high-quality creative direction, content creation and brand management.

My primary objective is to invoke emotion, develop connections and educate audiences on the wider world around us through visual storytelling and powerful imagery. With experience in digital marketing and content creation, I bring creative vision and strategic thinking to every project.

At 24, I have explored 35+ countries and actively engaged in sports fan communities, capturing stories through film and photography that reflect the cultures and people I encounter. My style blends cinematic storytelling with an authentic, documentary-inspired approach, shaped by real-world experiences. My goal is to create high-impact visual content tailored for online platforms and global audiences.

I am always seeking new creative challenges and opportunities to expand my portfolio while discovering new corners of the world.

Expertise

  • Skilled in creating engaging content across websites, social media, and email. Helped maintain the success of high-performing videos, some of which surpassed 5.5 million views. Managed content creation, scheduling, and strategy to sustain growth during the brand relaunch, while ensuring strong engagement with existing audience.

  • Experienced in filming, editing, and post-production, with proficiency in Adobe Creative Suite (Premiere Pro, Photoshop) and DaVinci Resolve. Led the redesign of The Stem brand and contributed to digital and print marketing for Gardening Express, helping increase sales of select products online.

  • Skilled in both video production and photography for digital and print content. Assistant Producer alongside a professional videographer and presenter for content at Gardening Express, a key role in shaping creative direction from scratch. Beyond work, I am passionate about creating travel and sports content.

  • Experienced in managing e-commerce platforms, including Magento and Shopify, to optimise product listings, pricing, and overall store performance. I have worked on catalogue management, ensuring accurate product descriptions, SEO-friendly content, and high-quality images to enhance user experience and conversions.

  • Familiar with WordPress for website management, UI/UX design, and content optimisation. Experienced in social media scheduling tools such as Buffer, and project management tools such as Asana. Knowledge of professional tools such as Sony A7 and FX3. Familiar with production studio setup, production, and mixing.